The “YAMAS” is a Mediterranean bistro located in one of the quickest developing commercial areas of Zurich. It’s unique atmosphere in combination with a number of decoration elements that were meticulously selected under the influence of the “mediteranean” concept, lead our path of inspiration.
The “YAMAS” is a Mediterranean bistro located in one of the quickest developing commercial areas of Zurich. It’s unique atmosphere in combination with a number of decoration elements that were meticulously selected under the influence of the “mediteranean” concept, lead our path of inspiration.
We visualized and created a brand identity with a direct reference to symbols that represent some of earth’s most recognizable elements, with the goal of delivering a visual communication that will carry a natural feel to all bistro’s customers.
the logo
packaging design
For typography, we chose a geometric font with a simple character in order to preserve the harmony between name’s letters and the "Y" icon.
Logotype’s colour palette is strongly described by the black and white combination, by applying it to all corporate identity’s complementary elements.
